Dubai, 15 November 2024: HONOR has always been at the forefront of smartphone innovation, and the HONOR X9 Series is a testament to this commitment. The HONOR X9b series was a breakthrough for HONOR, introducing the world to an unbreakable smartphone that set new standards in durability. This hero product allowed HONOR to significantly increase its market share globally, with an impressive +80% sale out increase in the Middle East and Africa (MEA) compared to the X9a.
The success of the HONOR X9b series not only solidified HONOR’s reputation for quality and innovation but also significantly boosted its market share. The X9b’s unbreakable design captured the attention of consumers worldwide, particularly in the MEA region, where the demand for robust and reliable devices is high. This success has strengthened HONOR’s brand presence and loyalty among consumers, positioning it as a leader in the durable mid-range smartphone segment.
Introducing the HONOR X9c: The Unbreakable AI Smartphone
Building on this legacy, the HONOR X9c is set to take durability to new heights. The new addition to the series, the Unbreakable AI Smartphone HONOR X9c, not only increases drop resistance but also offers extreme temperature and water resistance. With a better screen, a bigger battery, and faster supercharge capabilities. Powered with Ai, the HONOR X9c is designed to meet the demands of modern life.
Triple-Resistant Durability
A survey by Statista found that 68% of smartphone users consider durability as a key factor when purchasing a new device. The HONOR X9c 5G is triple-resistant to drops, heat, and water, earning the prestigious SGS Gold Label certification for durability. This certification ensures that the HONOR X9c provides a more reliable and trustworthy smartphone experience against accidental damages. Whether you are an adventurer, a professional, or an everyday user, the HONOR X9c is engineered to withstand life’s toughest challenges.
Revolutionary AI Features
The HONOR X9c also brings a host of incredible AI features that make life easier by addressing users’ pain points. From the HONOR AI Motion Sensing feature that captures the perfect photo every time to the AI Eraser function that removes unwanted background distractions, the HONOR X9c is designed to enhance your daily life.
The introduction of the HONOR X9c is expected to further solidify HONOR’s position in the mid-range smartphone segment. By offering a device that combines exceptional durability with cutting-edge AI features, HONOR aims to attract a broader audience, including professionals, adventurers, and everyday users who require a reliable and robust smartphone.
The HONOR X9c’s competitive pricing and innovative features are designed to appeal to cost-conscious consumers without compromising on quality. This strategy is expected to drive higher sales volumes and increase market penetration, particularly in emerging markets where durability and affordability are key factors in purchasing decisions.
Catering to users’ diverse style preferences, the HONOR X9c will be available in four captivating colourways: Titanium Purple, Sunrise Orange, Titanium Black, and Jade Cyan. Pre-orders in the UAE will start November 22nd, and exciting gifts will be available for early buyers, to be the first to experience the incredible durability and innovative AI features of the HONOR X9c.
