Panasonic Launches PressIT360 Video Conferencing Solution in the Middle East

Dubai, UAE Panasonic Marketing Middle East & Africa (PMMAF) has introduced the PressIT360, an all-in-one video conferencing solution now available in the UAE, KSA, and Qatar. PressIT360 simplifies group video conferencing with a single-cable setup, integrating four 360-degree cameras and seven microphones for seamless communication in hybrid meetings.

The plug-and-play design allows users to connect via a USB-C cable to any laptop, instantly enabling high-quality audio and video without the need for additional equipment. Built for ease, the device features intuitive controls for volume, muting, and video mode, along with an LED ring that signals its status.

PressIT360, with Panasonic’s advanced ProAV technology, minimizes common conferencing issues like delays and feedback. Equipped with noise cancellation and volume equalization, it captures clear audio from up to five meters away, ensuring natural interaction for in-person and remote participants alike. The unit also supports five video modes, including Dual View and Surround View, allowing the best layout for any meeting format.

Tetsuya Kawashima, GM at PMMAF, shared, “PressIT360 enhances collaboration effortlessly with a high-quality experience and straightforward setup, meeting the demands of modern corporate and academic spaces.”

Designed for versatility, PressIT360 is compatible with leading platforms such as Microsoft Teams, Zoom, Webex®, and Google Meet™ and can be securely mounted for various room settings.

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